Macworld Expo Begins; Apple Cell Phone Rumors Grow.

SAN FRANCISCO -- Tech heads, Mac lovers and even the competition are awaiting big news from Apple Computers this week as the Macworld Conference & Expo 2007 begins Monday.

The event, held in San Francisco, showcases products and services for media professionals and prosumers.

Apple CEO Steve Jobs will deliver a keynote address on Tuesday. Historically, the presentation is a chance for Jobs to unveil new products on deck for Apple.

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